CEAKSAN

Hello, I'm Ceyhun

Digital Analytics & AI Consultant /Maker

I share what I learn from my own projects and client work on this site. Check out my services and reach out about ways we can work together.

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Setting Up Clarity with GTM in a Consent Compliant Way

Since 31 October 2025 Clarity expects a consent signal on European traffic, and when the signal never arrives it does not stop, it counts every page view as a separate session. This post traces which path the signal actually takes in a GTM-based Clarity install, why the Google Consent Mode promise in the documentation did not hold on a live site, and how a single bit in the _clck cookie re-opens ad consent on the second page even when the two categories are sent separately, with code and console output.

analytics

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The Analytics Quota Budget: Event Design Sets the Ceiling, Not Traffic

What hits the free plan ceiling in cookieless analytics tools is usually not the visitor count but the number of properties attached to every event. What the billing unit is, how the monthly budget of your own setup is calculated, where the quota goes, and at which threshold a plan change or self-hosting starts to make sense.

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Setting Up Clarity with GTM in a Consent Compliant Way

Updated: 2026-09-14

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analytics

Linking a Banner Click to a Purchase: Promotion Events, the Carrier Layer and the Consent Boundary

In most e-commerce tracking setups and retrofitted GTM containers, GA4 promotion parameters do not travel between events, so view_promotion and select_promotion alone cannot be tied to a purchase. What BigQuery yields without a carrier, and what changes once one is in place, stays unclear. Add the consent flow and the uncertainty grows.

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analytics

GA4 Landing Page (not set): A Diagnostic Playbook

When the GA4 Landing page dimension shows (not set), the problem is usually not UTM or consent but the absence of a page_view in the session. Root causes in priority order, a diagnostic flow, page_view ownership architecture, a BigQuery proof query and acceptance criteria.

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analytics

Connecting a Shopify Order to an Ad Click: Choosing a Join Key for Offline Conversions

The ad platform wants a click ID for offline conversion upload, but the Shopify order does not carry one. The cart attribute path only works going forward, so it cannot serve a backfill request. Using GA4 as a join table, the cart token naming trap, and the consent ceiling both paths share.

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FOR ECOMMERCE / INTERACTIVE GUIDE Are you measuring your store’s sales correctly? A few questions show what to check in GA4, ads and consent settings. No technical knowledge or sign-up needed. Start the measurement guide →

WHAT CLIENTS SAY

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Very professional with quick turnaround times. Provided endless support for all our problems in a short time with their solution products and support.

Onur Tuhta

Digital Marketing Specialist · Dijitallnet

Data measurement integrations can be annoying on some platforms. Very satisfied with GTM, GA4 and Meta Pixel setups. Flawless execution down to the smallest detail.

Tarık Aydın

Co-Founder · BossyDigital

A team we have been working with for a long time, who stand behind their work and have deep expertise. They are fast, solution-oriented, and inspire confidence throughout the process. Knowing exactly who to turn to when needed is a huge advantage.

Abdullah Ceylan

General Manager · Teknostore

Very professional with quick turnaround times. Provided endless support for all our problems in a short time with their solution products and support.

Onur Tuhta

Digital Marketing Specialist · Dijitallnet

Data measurement integrations can be annoying on some platforms. Very satisfied with GTM, GA4 and Meta Pixel setups. Flawless execution down to the smallest detail.

Tarık Aydın

Co-Founder · BossyDigital

A team we have been working with for a long time, who stand behind their work and have deep expertise. They are fast, solution-oriented, and inspire confidence throughout the process. Knowing exactly who to turn to when needed is a huge advantage.

Abdullah Ceylan

General Manager · Teknostore

We needed a seamless integration for our Ticimax client. Integrated in a very short time. You can work with confidence.

Ahmet Beyazkaya

Co-Founder · Spreadon

Quickly resolved our GA4 integration problems caused by Ideasoft with professional experience. I recommend it to all Ideasoft users.

Basri Eroğlu

E-Commerce Manager · ePolisan

We needed advanced analytics integrations with GTM for Ticimax. Setup was done very quickly. We were very satisfied with the process and results.

Esad Tatlıpınar

Data Analyst · Ticimax Customer

Owned all projects we worked on together for 14 years, provided complete solutions by understanding requirements correctly. Highly recommended.

Siyar Demircan

Founder · Ideanamic

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